Rory Blair x DARN: Product Launch

Newsletters pre and post launch - captions and relevant #’s for socials - custom artwork for Instagram - individual Squarespace product pages - webstore homepage refresh, category page with relevant links - feature article and interview - working with Squarespace.

It is always a joy to assist in a product launch, especially when it is a collaboration between two wonderful creatives. The Rory Blair x DARN 100% silk scarf features a stunning photographic print of the moon Rory took during his time in New Zealand some years ago. Available for purchase through the DARN webstore, I created a flurry of updates and content to announce the launch of the design.

’Rory Blair is a conceptual artist based in Falmouth and London. His photography is a stream of metaphysical semi consciousness. Each of his photos makes you feel as though you are stepping into a gateway to another place and world. Manipulating and playing with his imagery, it leaves us questioning our imagination as it wonders.’

A 100% silk scarf design in the signature DARN 47cm x 47cm size and a pre-order 'giant' variation. 17 limited edition Unit-Y Studio Edition A2 prints have also been made in celebration of the collaboration.

Photos by Amelia Pemberton and Rory Blair.