The Kaely Russel End of Summer Sale

Making space for AW23, I worked with South Devon based designer Kaely Russell to...

- Discuss her sale collection and which items needed to be tweaked within Shopify, which I then actioned
- Reformatted homepage imagery as sale promo, including the banner announcement
- Write, build and schedule a newsletter announcement to promote the start of the sale

As always, every piece is beautiful. I suggest you go and browse the range ASAP before it all gets snapped up!

If you would like assistance with sale announcements or a new season collection launch, get in touch 👋